National, 27 February 2017: Parryware, India’s leading manufacturer of bathroom products proudly finds new association in brand Patanjali, the Yog Peeth Trust- a leading Indian Organization known for home, medicine and cosmetic products made in India. As part of this order, Parryware sanitary ware and faucets will be used for all Patanjali’s upcoming projects across India.
The ‘make in India’ bathroom products range of Parryware are manufactured with over 60 years of experience and carries the brand’s seal of quality. As part of this association, Parryware will be supplying its faucets and sanitary ware products to the fast growing FMCG brand.
Commenting on this association, Mr. KE Ranganathan, Managing Director, Roca Bathroom Products Pvt Ltd said, “We are delighted to associate with Patanjali which is also known and loved for its quality ‘make in India’ products. It is a proud moment for us as we have been entrusted for providing our bathroom products for all Patanjali projects across India.”
Ranganathan further added, “The association comes at a time when both the brands- Parryware and Patanjali are on aggressive growth trajectory and are pushing Make in India products globally. As we aim to double our turnover to Rs. 2000 Cr by 2020, we are further enhancing our manufacturing capacity with new investments in our existing factories and acquiring new units too to support our product demands. However, we will continue to remain focused to provide innovative and technology enabled quality products.”
As part of company plans, Parryware is strengthening its distribution network across India, eyeing to boost exports and has a line-up of new launches. Delivering contemporary and youthful bathroom solutions in India, the brand is known for many industry firsts, product innovations and for introducing global technology in the products.
About Parryware
Parryware, India’s leading manufacturer of bathroom products, originated from EID Parry, one of the country’s oldest and most reputed business entities. In 2006, it entered into a joint venture with Roca Corporación, Spain, and became a Roca Group subsidiary in 2008 and turned into a wholly-owned subsidiary of the Roca Group in 2011.
Relaunched into a new avatar in 2015, Parryware continues to hold the title, ‘Superbrand’ for the year 2014-15. Parryware, with its more than 60-year heritage, has firmly positioned itself in the market with its seven manufacturing units strategically located across the country and with a presence in several overseas markets. Brand’s strong foothold in the market has been testified by coveted titles such as ‘Trusted Brand’ (received in 2012, 2013 & 2014), ‘Super brand’ (in 2007 & 2015) & ‘Powerbrand’ (in 2010-11) and many prestigious endorsements from the leading International quality certification authorities. True to its legacy, Parryware continues to progress from strength to strength and charter ahead as a provider of complete and contemporary bathroom solutions for India. For more information - http://www.parryware.in/