January 20, 2017: Republic day is about celebrating patriotism and nationalism. Biba, the leading Indian ethnic brand is all set to celebrate the spirit of nationalism by offering its trendy tri-colour collection on the occasion of 68th Republic Day.
The collection comprises of SKD (Salwar Kameez Dupatta), ethnic Mix n Match kurtas, palazzos, leggings, unstitched pieces and BIBA Girls – the much loved kids’ collection. The collection offers modern yet ethnic looks with subdued embroideries, gota patti setting a perfect mood for every occasion. Each piece of the collection is comfortable to wear and is crafted out of a rich fabric thus lending an opulent look.
This Republic Day, be proud to be an Indian by wearing Biba’sethnic tri-color collection.
Saffron is the colour of unity. The smart anarkali with printed yoke with colourful embroidery is a perfect wear for the occasion. The piece is priced at Rs 1,799.
The simple and smart 3/4th sleeve printed kurta is priced at Rs 1,499.
White is the colour of peace. The stylish sheer look kurta with nice embroidery on waistline along with golden printed sleeves when paired with printed lehenga will lend an elegant look for the occasion.
The piece is priced at Rs 4,995.
Green stands for prosperity. The elegant anarkali kurta in a beautiful geometrical print, paired with knit churidars & dupatta will be the perfect wear for the occasion.
The piece is Rs 3,499.
The cotton kurta with yellow dori piping, paired with quilted jacket and printed patiyala from Biba Girls collection will lend your little ones the ideal choice for Republic Day.
The piece is priced at Rs 1,699/1,899.
The voile short sleeved blouse with embroidered mirror work at the waist band paired with a crinkled lehenga and green net dupatta from the Biba Girls collection is a perfect wear for the occasion.
The piece is priced at Rs 1,999/2,199.
About BIBA:
BIBA, a synonym for pretty women in Punjabi, is literally a home grown ethnic wear brand, started by Mrs. MeenaBindra from her house in Bombay with a partly sum of eight thousand, way back in 1988. Soon, the brand started spreading its wings in and around the city as the product’s styling and beautiful hand block prints started getting fantastic response from the local communities, including many film stars as well. The retail revolution in the country gave the brand the desired recognition and an opportunity to grow across the country. Symbolizing the strength and the spirit of today’s woman, BIBA today is the most loved ethnic wear brand in the country. With a prime objective of providing trend setting and fashionable Indian attire at an affordable price, BIBA products are available in all three categories of SKD (Salwar Kameez Dupatta), M&M (Mix & Match) and Unstitched Fabric. The popular demand from its avid patrons, led the company to introduce BIBA Girls, a dedicated range for kids between 2 to 12 years. With an aim to tap the burgeoning premium ethnic and bridal wear segment in the country, BIBA joined hands with designers- Manish Arora; by taking up 51% stake in ‘Indian by Manish Arora’ brand in 2012 and recently acquired a substantial minority stake in the designer label- Anju Modi. Biba also collaborated with Rohit Bal and launched a collection ‘BIBA by Rohit Bal,’ that is retailed at select BIBA stores.
BIBA products are available through 223 stores in 103 cities, apart from presence in all the major retail chains in the country like Shopper’s Stop, Lifestyle, Pantaloons and Central. Over the years, the brand has received awards & recognition from various organizations like Shoppers Stop, Myntra, Images Group for being the ‘Most Admired Women’s Indian wear Brand’ on many occasions credited to its innovative designs, fit, silhouettes and varied colour palette. Our Founder & Chairperson Mrs. Meena Bindra has recently been awarded the Lifetime Achievement Award by CMAI and Franchise India for her contribution to the apparel industry. The brand is guided by the vision of Siddharth Bindra, who as Managing Director is responsible for overall growth of the brand.