15 December 2016: Bangalore, India Sami Direct, a subsidiary of Sami Labs, the leading health science company, today announced that Anand Kumar, currently Vice President at Sami Direct, has been appointed as Sami Direct’s new Chief Executive Officer. Anand will assume the new role effective December 1, 2016 and will be based in Bangalore. Anand succeeds former CEO Mr. Ujjwal Mukhopadhyay. Ujjwal is promoted to a global role in the group and will be looking after Sami Direct’s global expansions, especially South East Asian and Middle East regions.
Anand has over two decades of experience in direct selling business and has specialization in areas of marketing and sales, business development, product promotions, channel management in consumer durable and multi-level marketing.
Announcing the appointment Dr. Muhammed Majeed, Founder-Sami Direct said that “Anand has a strong business acumen and thorough knowledge of the company’s product portfolio so I am confident that Anand, with his deep experience and expertise in the MLM business, will elevate the company to the next level.”
He further adds that, Anand will be driving the Indian business focusing on the market demands and how the company can reciprocate for the same. I wish him all the best for his set mission along with the company’s growth.
Commenting on his new role Anand said that “I am incredibly excited and honored for being associated with one of the leading direct selling firms in the country and further having being elected as new CEO. It is a privilege to be part of an organization that delivers high quality innovative healthcare products. I promise that I will develop and implement a progressive and rewarding business entity by helping our stakeholders to fulfill their passion to make a difference.”
Anand clearly comprehends the opportunity Sami Direct provides to its Distributors and its recipe for success, not only within India but in the global markets as well. His experience in the industry will help boost the company in wide prospective and not just sales. He will also take part in ideation and in driving the company both in national and international market.
About Sami Direct:
SamiDirect is one of the fastest growing direct sellers of nutraceutical and cosmeceutical products in India. SamiDirect products are sold through 3,00,000 lakh Independent Business Owners in India and Malaysia and the Company plans to expand into Middle East, Indonesia and Bangladesh in the next 12 months.
Established in 2010, Sami Direct, a subsidiary of Sami Labs Ltd. For the past 26 years, Sami Labs Ltd has been committed to the Make In India belief of transforming India into a global hub in the area of research in preventive health care. With its 125 strong Research & Development team, over 5000 acres of contract farming and commitment to sustainable development, Sami Labs Ltd. continues to develop innovative patented nutraceutical and cosmeceutical products for SamiDirect.
With over 120 US and International patents awarded and several more in process, all products of Sami Direct are formulated in accordance with the global standards.
About Johara® Cosmeceuticals:
Beauty Brand of SamiDirect Hand-picked from the secrets of timetested botanical ingredients that have evolved from pure science and scripted in many ancient texts across the world. Crafted from years of meticulous research, Johara® is a brand so scientifically driven, the result can only be beauty that is pure and real.
Our Brand promise:
Our skin care formulae will always be free of Parabens, Sulfate, Synthetic Dye or Formaldehyde. Our skin care products will always have standardized botanical extracts and will be clinically relevant. All our products are dermatologist tested non-irritating and non-sensitizing, just as nature intended. We will never test on animals or use animal ingredients Please visit: www.samidirect.com and www.joharacosmetics.com For further information please contact: media@samidirect.com