RuggersTM launches polycotton T-shirts enriched with the Neu FreshTM finish


Experience ultimate freshness and comfort


India 28 October 2016: Resil Chemicals, a diversified chemical and performance materials manufacturer, has announced the launch of its intelligent garment technology for textiles - Neu FreshTM



RuggersTM launches polycotton T-shirts enriched with the Neu FreshTM finish

Neu FreshTM is a dual finish that provides freshness with added comfort. This dual finish facilitates the hygiene factor in T-shirts as well as enhanced vaporisation of sweat. Neu FreshTM’s properties ensure malodour control and quick evaporation of moisture, leaving the wearer fresh, dry, and confident.. Now polycotton T-shirts by RuggersTM are not only comfortable, but also supremely functional, catering to an active lifestyle.

RuggersTM is known for clothing and accessories that are trendy and high in quality. This brand is a one stop shop for formal as well as casual wear. Ruggers has something for every one !

Speaking about this innovative technology Mr.Manish Khambe, Head – Business Development N9 World Technologies Pvt. Ltd., said “From our understanding of the market, we find that one of the biggest challenges for physically active consumers is freshness, malodour and dampness, especially with increasing temperature, and humidity and unhygienic surroundings. Our lifestyle today has become so hectic and demanding that we feel uncomfortable and damp after a long day; most T-shirts being polyester-based fabrics, tend to develop malodour and block the evaporation of sweat, resulting in its condensation between the skin and the garment. Our intelligent Neu FreshTM finish that includes N9 Pure SilverTM and Moisture Management technologies, will prove to be very useful for everyone. N9 World Technology has invested a lot of time and effort into the R&D and testing of smart technologies” Mehulkumar Pancholi Head – Arvind Centre for Excellence, and Veerichetty S – Manager, Wash Technologist feel that such functional finishes add value to the product range, making every garment an intelligent one.

About Neu FreshTM
Benefits:
⦁    Long-lasting freshness
⦁    Malodour-control
⦁    Quick sweat evaporation
⦁    Enhanced wearer comfort
⦁    Safe for skin and environment

RuggersTM launches polycotton T-shirts enriched with the Neu FreshTM finish

Neu FreshTM is highly effective on a variety of articles, including casual wear, formal wear, active wear, and performance wear.

Resil Chemicals is an innovation-driven, diversified chemical and performance materials manufacturer. In textiles, Resil provides cutting-edge solutions for the complete range of specialty finishes and auxiliaries. With a heritage of more than 25 years of product development and innovation for the textile industry, Resil is today one of Asia’s leading  innovative formulators of silicone for textiles. The product range covers finishing, pre-treatment and specialty processes. Resil was one of the first companies to begin a process of transformation by exploring the power of silicones in diverse industries. The Company has developed into new markets and now serves agriculture, paper, leather, personal care and many other specialty chemical industries. Resil has a whole new range of products based on emerging technologies such as antimicrobials for various industrial applications (mainly textiles, plastics, and leather). Advanced Functional Materials for various specialty applications can also be customized on request.

Resil recently won a prestigious National Award from the Technology Development Board, Department of Science and Technology, Government of India, for the successful commercialization of an indigenous technology, N9 Pure SilverTM. This award was presented by The Honourable President of India, Shri, Pranab Mukherjee in New Delhi (May 2016).

Neu FreshTM is marketed by N9 World Technology, a special-purpose marketing vehicle that markets Resil’s innovative technologies, offering hygiene and wellness solutions that are safe and sustainable.

Neu FreshTM treated T-shirts are available across all Unlimited (Megamart) outlets and partner stores across India. Price range: 899/- for two