Leverages RTConnect to improve online sales efficiency
New York, 29 June 2016: The Wyndham New Yorker Hotel, one of the iconic hotels in New York City has recommended eRevMax distribution solutions for optimizing online sales. The property, which has been using RTConnect to streamline online distribution, has seen a substantial improvement in efficiencies resulting in minimizing overbookings and reducing workloads.
Built in 1929, the Wyndham New Yorker Hotel is a historic landmark located near Times Square in Midtown Manhattan. The hotel, with 1050 rooms, caters to both business and leisure segment. Given that the hotel attracts guests from across the globe, along with domestic travellers, it is important for the hotel to be present in all leading online sales channels and metasearch sites. In a matured dynamic online market, extreme competition fuelled by additional supply of rooms in the city, safety issues and devaluation of foreign currency impacting inbound tourism has made the selling function even more complex.
RTConnect, the web-based distribution solution providing fully integrated, two-way XML connections to over 200 global and regional travel sites, is helping the property to establish seamless network between the OTAs and its PMS. This allows Wyndham New Yorker to update rates and inventories in real-time and receive reservations directly into its PMS thereby giving a clear picture of actual availability at all times. The hotel can fine-tune distribution and pricing strategy as required ensuring online sales optimization and eliminating chance of overbookings. They can monitor their booking pace and trends across all channels on a single reporting dashboard.
“The excellent connectivity between OTAs and PMS has allowed our staff to benefit from tremendous time saving by not having to manually enter reservations. The 2-way XML connection consolidates reservation reporting resulting in drastic decrease in refunds while ensuring more frequent and strategic updates. It further assists our sustainability and green efforts thanks to reduced paperwork. This partnership with eRevMax has been wonderful for us,” said John Yazbeck, Director of Sales & Marketing, Wyndham New Yorker Hotel.
John further added, “We are really pleased with the responsiveness of the support team in troubleshooting any issue. They are always prompt in addressing any questions and have clearly demonstrated a hands-on proactive approach.”
“Being trusted by a prestigious property like Wyndham New Yorker for streamlining their online distribution shows how well we deliver when it comes to best-in-class technology and premium customer service,” said Brian Dass, COO, eRevMax.
RTConnect by eRevMax delivers real-time connectivity between CRS/PMS, electronic sales channels including GDS, OTAs, IDS, Metasearch Engines, Wholesalers, Tour Operators and other travel sales companies processing online hotel bookings. It supports full enterprise integration with 2-way XML connectivity, all delivered in a Software-as-a-Service (SaaS) model, for the independent hotel market as well as hotel groups and chains.
About eRevMax: eRevMax is a travel technology company that helps hotels to maximise online revenue opportunities through real-time distribution, market intelligence and connectivity solutions. The company provides specifically tailored solutions within its core product brands – RateTiger, RTConnect and LIVE OS.
RateTiger product suite offers the industry’s leading ChannelManager for online distribution, Shopper for rate benchmarking and BookingForce to help drive direct bookings from the hotel’s brand.com. RTConnect provides seamless 2-way XML integration of channel management functionality with the hotel’s central systems. LIVE OS offers hotels a single sign-on platform to access multiple applications, while offering technology partners a chance to get in front of hotels allowing greater distribution of promotional opportunities.
eRevMax is working closely with over 200 certified channel and technology partners as well as 9000 hotels worldwide helping them increase revenue opportunities and streamline business processes.