Staying cool all day, every day
Mumbai 26 June 2016: Resil Chemicals, a diversified chemical and performance materials manufacturer, has announced the launch of its intelligent summer garment technology for textiles- COOLITTM. COOLITTM is a sustainable cooling technology that responds dynamically to body temperature and perspiration. On contact with sweat, COOLITTM generates a cooling effect, leaving wearers feeling cool and comfortable.
ColorPlus, one of India's premium and most respected brands has unveiled its new range of chinos with a unique ‘X-Cool Finish’. This revolutionary cooling finish utilizes COOLITTM technology from Resil Chemicals during the finishing process to ensure that chinos stay cool. COOLITTM treated fabrics adapt to body temperature to keep wearers at their comfortable best. Stay cool and relaxed in chinos enriched with the ‘X-Cool Finish’.
Speaking about this innovative technology Mr. Ganesh Srinivasan, Executive Director – Innovation, Resil Chemicals, said “Though we are the pioneers in innovative textile technology with technologies such as anti-odour, we realize that customers have other pain points when it comes to wearer comfort and feeling cool. It is the need of the hour especially due to changing climatic conditions. COOLITTM is completely safe for the garment and environment and therefore the quality of the fabric is not altered in any way. Resil Chemicals has invested a lot of time and effort into the R&D and testing of smart technologies” Mr.Sai Krishnan, from ColorPlus believes that such functional finishes add value to the product range and provides the benefit of superior comfort to the consumer.
These chinos are available across Color Plus exclusive and franchise stores across India at a price of Rs 1895/-
About COOLITTM
Benefits:
· Helps fight body heat
· Cools instantly on contact with moisture
· Improves comfort
· Safe for skin and environment
· Compatible with multiple substrates and processes
· Complements odour control agents
About the company:
Resil Chemicals is an innovation-driven, diversified chemical and performance materials manufacturer. In textiles, Resil provides cutting-edge solutions for the complete range of specialty finishes and auxiliaries. With a heritage of more than 25 years of product development and innovation for the textile industry, Resil is today one of Asia’s leading innovative formulators of silicone for textiles. The product range covers finishing, pre-treatment and specialty processes. Resil was one of the first companies to begin a process of transformation by exploring the power of silicons in diverse industries. The Company has developed into new markets and now serves agriculture, paper, leather, personal care and many other specialty chemical industries. Resil has a whole new range of products based on emerging technologies such as antimicrobials for various industrial applications (mainly textiles, plastics, and leather). Advanced Functional Materials for various specialty applications can also be customized on request.
Resil recently won a prestigious National Award from the Technology Development Board, Department of Science and Technology, Government of India, for the successful commercialization of an indigenous technology, N9 Pure SilverTM. This award was presented by The Honourable President of India, Shri, Pranab Mukherjee in New Delhi (May 2016).
CoolitTM is marketed by N9 World Technology, a special-purpose marketing vehicle that markets Resil’s innovative technologies, offering hygiene and wellness solutions that are safe and sustainable.
For more information about Resil Chemicals please visit www.resil.com