Ola’s mega driver event aims to add 25,000 driver-entrepreneurs


Drivers stand to avail benefits upward of Rs 100,000 as part of the driver Mela

●      Global manufacturers like Toyota, Nissan, Ford, Hyundai , Fiat, Mahindra and Chevrolet to provide special offers for driver-partners

●      Leading financiers like Mahindra, IDBI and Punjab National Bank to offer loans at attractive rates

●      Single window support facility for permits, license conversion and much more

●      Part of Ola’s commitment to skill development and creating employment opportunities in the state of Karnataka

May 15 2016,  17.13 PM IST || Pocket News Alert

Ola’s mega driver event aims to add 25,000 driver-entrepreneurs


Bangalore, May 16, 2016: In an effort to nurture micro-entrepreneurship, Ola, India’s most popular app for transportation, is organizing one of the largest event of its kind under the banner of ‘Grand Driver Mela’ in Bangalore, with leading car manufacturers and financiers. The week-long Mela, starting May 18th, will provide drivers the opportunity to join Ola, by buying cabs at a discounted price and avail attractive finance schemes - all under one roof.


To help aspirants take the first step towards entrepreneurship, Ola is creating a one-stop solution, by bringing leading auto manufacturers, lenders as well as car service and car accessories providers together. Additionally, Ola will also provide a single window support system to help drivers with formalities around permits, license conversion and conversion of private (white board) vehicles to commercial (yellow board) vehicles.

During the Driver Mela, leading car manufacturers like Toyota, Nissan, Ford, Fiat, Mahindra, Hyundai and Chevrolet will have on offer, a range of cars at attractive prices. The Mela will also feature financers like Mahindra Finance, Cholamandalam Finance, Punjab National Bank and IDBI who will provide spot financing options for drivers. Leased cars are available at an attractive down payment, as low as Rs. 15,000. Early bird incentives like a joining bonus worth Rs. 3,000 and business opportunity worth over Rs. 100,000 per month, makes this Driver Mela a great platform for aspiring driver-entrepreneurs.

Karan Singh Shekhawat, Vice President Operations, Ola said, “Driving is growing as a lucrative career choice of hundreds of thousands across the country. We take immense pride in making mobility possible by bringing together driver partners and customers using technology. Through a Driver Mela of such scale, we are enabling aspiring driver entrepreneurs to choose from a wide range of options across purchase, lending, financing and other support systems, all under one-roof. Through the Ola platform, we provide continued access to revenue opportunities, as well as freedom and flexibility of being one’s own boss. Our driver-partners are key enablers in our mission of building mobility for a billion Indians, and we are confident of helping them achieve new heights as entrepreneurs.”


Driver partners on the Ola platform have grown as entrepreneurs, benefitting from access to increased scale and revenue. They have seen their revenue increase by 40% after joining the Ola platform. ‘Ola Pragati’, a tailor-made program enables its drivers to take loans at lower rates and pay a part their EMIs on a daily basis thus providing an option of earning a livelihood.



About Ola: 

Founded in January 2011 by IIT Bombay alumni Bhavish Aggarwal and Ankit Bhati, Ola (formerly Olacabs), is India’s most popular mobile app for personal transportation. Ola integrates city transportation for customers and driver partners onto a mobile technology platform ensuring convenient, transparent and quick service fulfillment. Ola is committed to its mission of building mobility for a billion people. Using the Ola mobile app, users across 102 cities can book from over 350,000 cabs and 100,000 auto-rickshaws and taxis. Ola has also introduced a range of shared mobility services on its platform like Ola Shuttle and Ola Share for commute and ride-sharing respectively. The app is available on Windows, Android and iOS platforms. In early 2015, Ola acquired TaxiForSure, India’s second largest cab aggregator, which continues to operate as an independent brand. Please visit www.olacabs.com for more information.