May 18, 19.35 PM IST || Pocket News Alert
As part of the company's New York City arrival, Designit releases survey results around the city's most creativity inducing landmarks
Bangalore, India, May 19, 2016 – Designit, a global strategic design firm and part of Wipro Limited, today announced the opening of its U.S. headquarters in the heart of New York City's Union Square. The new office will serve as a global center for Designit's product-service innovation and experience-driven design services. Wipro Limited also announced it has joined the Partnership for New York City to mark Designit's entry into the city and commitment to growing New York as a center of innovation, particularly in design and technology. The Partnership's business leadership network works with the government, labor and the nonprofit sector to promote economic growth and maintain the city's position as a global business center.
"The Partnership for New York City represents international business leaders and promotes New York City as a global hub for business and innovation. We see this association as a perfect fit as we grow and support our clients in North America," said Abidali Z. Neemuchwala, Chief Executive Officer and Member of the Board, Wipro Limited.
"Together, Designit and Wipro Digital form an amplified value proposition — creating meaningful experiences and impactful solutions at the intersection of design and technology. New York has the talent and clients to realize these reimagined experiences," said Rajan Kohl', Senior Vice President and Global Head, Wipro
To celebrate Designit's arrival in New York City and to recognize the city's creative roots, Designit has released a survey revealing where New Yorkers do their best and most imaginative thinking. It's no surprise that New Yorkers find the hustle and bustle of the Big Apple inspirational: Over two-thirds of the 1,000 New Yorkers surveyed said the white noise of the city is more conducive to creativity than the quiet of the suburbs.
"New York City is one of the most vibrant and inspirational cities. We're excited to be a part of one of the most innovative environments globally, and as a design firm we know that the big Apple will drive us to develop even better ideas. We look forward to contributing New Yorks
position as the world's lab for tech, design and product-service experiences," said Mikal Hallstrup, Founder and Global CEO, Designit