FASHIONABLY FRAMED
April 15 2016, 12.04 PM IST || Pocket News Alert
Pondicherry, April 2016
Stay sun-safe and in trend with Hidesign’s new collection of sunglasses for summer 2016! In a wide range of retro-chic styles with an added contemporary touch, the sunglasses mirror global fashion trends with their vintage shapes and modern details while exuding Hidesign’s philosophy of simplicity with edgy design.
Laying emphasis on the values of a brand known to work with natural materials, the sunglasses are completely devoid of plastic and have been made using Cellulose Acetate, metal, and Hidesign’s leathers. Over-sized shapes, cat eye, wayfarers, and premium aviators communicate the fashion element, while staying true to Hidesign’s trademark style characterised with the brand’s unique detailing. Hidesign sunglasses like all their other products are made with exclusive vegetable tanned leathers and highlight new leather like farmed snake. These high fashion sunglasses have leather embedded in them, creating unique design details.
All Hidesign sunglasses are UV protected. In addition, all Hidesign sunglasses are also polarized. Polarization increases visual comfort, reduces glare & eyestrain and improves safety. Since your eyes aren't constantly challenged by glare, it is easier to view objects in bright conditions and improves driving conditions.
The collection clearly indicates a move in Hidesign’s positioning, from a leather goods’ brand towards a lifestyle brand. The brand’s diversification provides the ever-loyal Hidesign customer with new options with prices starting at Rs.3995. The sunglasses will be available in black, brown, nickel, gunmetal, gold finish as well as colours such as grey and aubergine. The sunglasses collection is now available at exclusive Hidesign stores across India and online on www.hidesign.com.