April 27, 11.31 AM IST || Pocket News Alert
From classic hits, potboilers to premieres of movies before they hit Indian cinemas, your favourite digital entertainment platform just became more exciting!
Sony LIV, Sony Pictures Networks’ (SPN), a complete digital entertainment platform, with content for audiences in all categories, has announced the launch of an exciting cinematic extravaganza for all movie buffs with its Hollywood library. The library gives viewers a chance to access a wide selection of hugely popular American movies on digital devices of their choice. The Hollywood library makes Sony LIV’s content offering all the more comprehensive and attractive for its discerning digital audience. Besides a wide range of TV shows, sports properties, Bollywood flicks, songs and original web content, cinema aficionados can now also enjoy ready access to internationally celebrated movies anytime, anywhere.
From critically-acclaimed films such as The Pursuit of Happyness and Django Unchained to commercially-successful potboilers like The Da Vinci Code, The Girl with the Dragon Tattoo, Angels and Demons and the Spiderman series, Sony LIV is going the extra mile to enhance the entertainment experiences for its viewers, and also the biggest upcoming Hollywood blockbusters will premiere on LIV before their satellite (TV) airing.
Sony LIV already offers an extensive Bollywood library with over 1,000 films from across genres. Payment towards accessing this movie library can be made via a variety of modes including credit cards, debit cards and Net banking. Customers can also pay for content through the recently introduced direct billing services of Sony LIV where the amount is deducted from the prepaid SIM card or charged to the phone bill in case of a post-paid contract.
Comments:
Uday Sodhi, EVP and Head – Digital Business said,
“At Sony LIV, we are committed to continuously enhance the entertainment experience of our viewers. After receiving an overwhelming response for our Bollywood library, we are now extending our catalogue to allow English movie buffs to catch up with their Hollywood dose of entertainment- right from award-winning favourites to unseen gems. Our endeavour is to make an entire bouquet of eclectic yet engaging cinematic properties accessible at ease since Sony LIV is a complete digital entertainment destination that consumers can turn to for riveting content of every kind.”
Sony LIV:
Sony LIV is the first premium Video on demand (VOD) service by Sony Pictures Networks’ (SPN) providing multi-screen engagement to users on all devices. Launched in January 2013, it enables users to discover 20 years of rich content from the network channels of Sony Pictures Networks’ Pvt. Ltd. It also provides a rich array of movies, strong line-up of events across all sports, shows, music, product reviews.
With 20 million app downloads so far, LIV is the first amongst its competition to provide original exclusive premium content.
As a true pioneer in its space, Sony LIV launched India’s first-ever original show exclusively for the online platform. With #LoveBytes, it became the country’s first digital video-on-demand (VOD) platform to introduce an innovation of this nature. Sony LIV also rolled out a digital film entitled “Chhoti Khushi” to support a social media campaign, “#LIVThisDiwali”; Sony LIV has undertaken many pioneering initiatives in the digital space.
About Sony Pictures Networks India (SPN):
Sony Pictures Networks India (SPN), (formerly Multi Screen Media Private Ltd.), is a subsidiary of Sony Corporation which owns and operates the Sony Entertainment network of television channels.
As a leading television network in India, SPN comprises of Sony Entertainment Television (SET), one of India’s leading Hindi general entertainment television channels; MAX, India’s premium Hindi movies and special events channel; MAX 2, a second Hindi movie channel showcasing great Indian Cinema; SAB, a family comedy entertainment channel; PIX, the English movie channel; AXN, the leader amongst English Entertainment Channels; AATH, the Bangla movie channel, MIX a refreshing Hindi music channel; SIX and SONY ESPN – the cluster of sports entertainment channels and LIV – the Digital Entertainment Channel, and, SPN’s Motion Pictures division, formerly MSM Motion Pictures.
Sony Pictures Networks India is in its 21st year in India