Payworld catches flavor of IPL
Rewards Scheme for Retailers and Distributors
April 21, 11.04 PM IST || Pocket News Alert
Chennai, April 20: Payment facilitator Payworld has caught on with the cricket fever of IPL and launched a reward scheme for its retailers and distributors under the banner Payworld Premier League (PPL)
PPL incentivizes its huge workforce of retailers to Sell More, Score More and Redeem More with a performance related type rewards. The scheme is being launched on April 14 and will last for three months till June end this year.
When the nation watches cricket (IPL), retailers (Payworld’s) would be winning assured/guaranteed prizes ranging from mobile phones to car by participating in Payworld Premier League 2016 in the next three months.
Says Praveen Dhabhai, COO of Payworld: “We are operating through a vast network of some 65,000 retailers and PPL will cover all our retailers nationwide. This is a motivational scheme where the retailers will be rewarded with many gifts for their performance. We have already received a huge enthusiastic response for this scheme.”
Participating in PPL is very easy. Any retailer/distributor who would like to participate in PPL- Payworld Premier League 2016, can simply call up a toll free number.
About Payworld:
Payworld is an initiative from Sugal&Damani group of companies. Sugal&Damani is having group turnover exceeding US$ 2 Billion. Flagging off its operations in 2006, Payworld has built a formidable presence in India with over 62,000 active retail touch-points across 630 cities and 23 states providing access to untouched market segments to the service providers. Payworld, which builds on the business philosophy of “Making Life Simple” offering smart solutions by their intelligent electronic transaction processing platform where a consumer can do transactions by visiting retail touch points by paying cash. These retail pointsusePayworld’s application which runs on Desktop/Laptop Computers and Mobile phones using Android, Windows, iOS & Java platforms.
Under this platform, Payworld offers a plethora of utility services to its consumers in terms of Domestic Money Remittance, Mobile and DTH recharges, Rail, Air and Bus reservation and Utility Bill collections, Digital Wallets, Cash withdrawal points and Assisted e- commerce. Approx. Over 100 million transactions are done using this platform every year through our 62,000 active retail touch points spread across India.
Capitalizing on operational expertise, robust in-house developed technology & implementation and timely introduction of new services made Payworld the only profitable company in its class having 40% CAGR.
Payworld’s 100% subsidiary Smart Paisa , which is a mobile wallet reaching out to non tech savvy smart phone users for penetration to unbanked population through the assisted mode. Smart Paisa is an RBI approved PPI (Pre- Paid Instrument – Digital/ Mobile wallet) issuer which has users doing primarily Domestic Money remittances through the assisted mode.
Payworld services assume great significance against the backdrop of greater financial inclusion of the population especially by reaching out to the unbanked population for more and more cashless transactions to make financial inclusion task easier for the government and the users