April 21, 23.55 PM IST || Pocket News Alert
Kolkata, 19th April 2016: Hitech Mobiles, one of the fastest growing Indian Mobile Handset brand, has signed bollywood superstarArjun Kapoor as their brand ambassador for tenure of two years. Arjun Kapoor will endorse the group’s complete range of smartphone, feature phone and mobile accessories. The deal was facilitated by Cornerstone Sport- Mumbai based, Sports Marketing & Talent Management agency.
“We are very excited to welcome Arjun Kapoor in our Hitech Family, as we both are in a growth path. The signing will help us to spread our footprint across India, the association with him is an ideal partnership for us to reach out to the younger generation as his star power among the youth can initiate change and can influence them” said Mohammed Gyasuddin, Managing Director, Hitech Mobiles.
Arjun kapoor, said, ‘I am really happy and excited to be associated with a young and energetic company like Hitech mobiles who are ready to spread their wings.”
Hitech is amongst India’s Top 10 indigenous handset Brand & the No1 Mobile Accessories Brand in the East. They are also the top brand in the micro SD card, battery & charger segment in the East. The group’s annual turnover is Rs 450 crore and they are aiming for a turnover of Rs 500 crore by 2016 – 17. The company is also tying up with the SAARC countries for exporting handsets. They are currently exporting handsets in Nepal, Bangladesh & Bhutan and also planning to export handsets in Sri Lanka soon. Hitech Mobiles has also started own manufacturing unit in West Bengal, which is incidentally east India’s first integrated mobile handset manufacturing plant.
The association of Hitech Mobiles with Arjun Kapoor is an attempt to expand their business beyond Eastern India. Hitech Mobiles will step into 360 degree advertising campaign across print, electronic and outdoor media including cyber media to promote the brand.
Hitech Mobiles, headquartered in Kolkata, is one of the pioneers in Indian Mobile Revolution. The brand is also in the forefront of the ongoing “Make in India” program. Its’ state of the art 72,000 sq ft mobile assembling plant is not only the first Greenfield integrated mobile factory in East India but also a symbol of nation’s progress. Hitech Mobiles currently has 2 overseas offices in China, 15 domestic offices and over 350 service centers throughout India.
The brand is fast increasing its footprints across the country and is poised to launch many more attractive handsets and mobile accessories in the coming days.
About HITECH Mobiles:
HITECH Mobiles is one of the fastest growing Indian Mobile Handset Makers proffering its excellence in introducing premium quality mobile phones at affordable prices. Having incepted in the year 2008, it has been successful in creating a brand name of its own that implies sheer brilliance in every aspect. HITECH Mobiles is the 8th largest mobile phone brand in India with a sole motive of providing the technically superior ranges of mobile phones to all the customers within pocket-friendly prices. With more than 350 uniformly distributed service centers and 15 Branch offices constructed at every corner of the country, HITECH Mobiles is there for catering to all the customer needs by providing the finest after sales services. Within a span of 6 years, HITECH Mobiles has proved its proficiency by bringing the lowest priced Android Smartphone ever to the world. Hitech Mobile has East India’s first integrated Greenfield mobile factory with a production capacity of 2.5 million mobile handset per annum.