March 29 2016, 17.24 PM IST || Pocket News Alert
Revolutionizing bathroom fittings in India, VitrA, the leading bathroom solutions brand of Eczacıbaşı Building Products Division in Turkey launches its first bathroom fittings store in Kochi, India. Located at Tropical Bath Solutions PVT LTD 34/136A, CH Florence N.H Bypass, Edappally Ernakulam , the franchise showrooms displays approximately 1,000 sqft of VitrA products and is a sheer visual treat offering a variety of bathroom solutions of internationally acclaimed standards that have inspired architects and interior contractors across the world.
VitrA’s bathroom products offer its customers some of the most superior quality bathroom solutions. The range of products by VitrA, are technologically advanced yet stylish.VitrA is the only brand in global markets offering every component of the bathroom. The premium bathroom brand now brings this internationally acclaimed range of bathroom solutions to the Indian consumers with its latest offerings of bathroom solutions like Memoria,Istanbul, Metropole, Water Jewels, Nest, T4 collections.
Commenting on the new stores, Mr. Serhan AteşYağız, India Country Manager, Eczacıbaşı Building Products Division said,“With the launch of the new VitrA stores, we aim at bringing our internationally acclaimed and innovative bathroom culture to Kochi. VitrA, Eczacıbaşı Building Products brand, has been investing in India in order to build its office and dealers network. We aim to be among the Top 3 global brands of our sector in India with VitrA branded products, currently exported to more than 75 countries.”
As part of its design excellence, VitrA develops products with an impressive portfolio of leading designers. The brand believes in promoting bathroom culture rather than only individual products.With the launch of the new VitrA showrooms, the most exclusive and advanced products and solutions from VitrA have been included here so that the discerning customers are ensured that they find product excellence which leads on a global level.
About VitrA:
VitrA is a leading brand of Eczacıbaşı, a prominent Turkish industrial group. Eczacıbaşı, core sectors are building products, healthcare and consumer products. VitrA manufacturers 5 million units of sanitary ware, 350,000 bathtubs, 370,000 units of bathroom furniture, 3 million faucets and 2.5 million bathroom accessories every year.50% of production is exported to over 75 countries worldwide for sale in 150 exclusive showrooms and 2,000 sales points across the world.
About Eczacıbaşı Group:
Founded in 1942, Eczacıbaşı is a prominent Turkish industrial group with 41 companies, 11,730 employees. Eczacıbaşı, core sectors are building products, healthcare and consumer products. Globally, Eczacıbaşı has established itself among the world’s top providers of bathroom and tiling solutions for homes and commercial venues with its VitrA, Burgbad, Villeroy and Boch (Tiles) and Engers brands.
