Saffola Masala Oats launches Chef Kunal Kapur’s creations to add a twist to your bowl of oats with the new Chinese & Italian Saffola Masala Oats


Indulge guilt free with the new Chinese & Italian Saffola Masala Oats

Saffola Masala Oats launches Chef Kunal Kapur’s creations to add a twist to your bowl of oats with the new Chinese & Italian Saffola Masala Oats

February 19 2016,  17.09 PM IST || Pocket News Alert

Saffola Masala Oats launches Chef Kunal Kapur’s creations to add a twist to your bowl of oats with the new Chinese & Italian Saffola Masala Oats

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Saffola Masala Oats launches Chef Kunal Kapur’s creations to add a twist to your bowl of oats with the new Chinese & Italian Saffola Masala Oats

Hyderabad, February, 2016: Saffola Masala Oats, the market leader in the flavored oats category, has introduced the Chefs Choice range with two new delicious variants - Chinese & Italian. A delightful treat for the taste buds, the Chefs Choice range is co-developed with Chef extraordinaire Kunal Kapur. These flavors are launched keeping in mind that consumers crave for these exciting and savory flavors as part of snacks but feel guilty giving into the temptation of unhealthy munching. Who would have imagined a healthy bowl of oats in these interesting flavors?!

Saffola Masala Oats Chefs choice - Chinese and Italian flavours have been introduced to make snacking guilt-free because they are unbelievably tasty. It has created the ‘unthinkable’ by smartly infusing the essence of most popular cuisines in India- Chinese and Italian, in Oats. The new flavors will appeal to consumers across varied age groups ranging from children, youth to adults. This is one of the first of its kind offering in terms of the flavors in domestic or international market.

One of the most celebrated faces of Indian cuisine today, TV show host, and winner of several culinary awards Chef Kunal Kapur has played an integral role in crafting the new flavors. He said, “Saffola Masala oats is known for its delicious range of flavored oats and has transformed the way oats are being consumed in the country today. It feels great to be a part of their innovation journey and co-creating the new Chinese & Italian flavors. These variants are sure to tickle taste buds and will provide for a delicious yet guilt-free snack for the entire family. It will be an instant hit with the consumers!”

The new range is not only loaded with the health of whole grain Oats and vegetables but is also bursting with delicious Chinese and Italian flavors, making it an ideal  snack to satiate one’s taste cravings.

Saffola Masala Oats Chefs Choice Chinese Flavor has a spicy tangy taste which comes from a mix of juicy corn, crunchy french beans and capsicum, leaving you with an authentic Chinese flavour.

Saffola Masala Oats Chefs Choice Italian Flavor is a delectable mix of green capsicum, spicy red chilli flakes, oregano and a dash of pepper which gives it a cheesy taste with just the right amount of spice.

Chef Kunal Kapur will also contribute to the Saffola Fit Foodie website (http://ift.tt/1OLFZcH) and dish out some amazing and innovative recipes.

Saffola Masala Oats Chinese and Italian are available across outlets pan-India at a special introductory price of Rs. 15 for 39 gms.