February 25 2016, 09.38 AM IST || Pocket News Alert
DELEGATIONS FROM OVER 10 COUNTRIES DESCEND AT IIFTC LOCATIONS SHOW 2016 TO MEET THE WORLD’S LARGEST FILM INDUSTRY
The apex trade body of Indian film industry, Film Federation of India (FFI), has announced the fourth edition of its annual film tourism convention, IIFTC Locations Show 2016. IIFTC Locations Show will to take place in Chennai on 23rd February at Crowne Plaza Hotel,in Hyderabad on 25th February at Radisson BluPlaza and in Mumbai at JW Marriott, Juhu on 27th February 2016.
According to a study conducted by Mercury Integrated Marketing Services, each year more than 200 Indian film are shot abroad in over 50 countries around the world. IIFTC Locations Show promises to be a grand affair with participation from various Asian, African and European countries vying to garner a larger slice of this ever increasingly foreign shoots market in India. IIFTC Locations Show 2016 will see participation from some exotic countries such as Kenya, Namibia, South Africa (KwaZulu Natal), Fiji, Spain, Germany, Sri Lanka, Thailand to name a few.
Mr. SupranSen, Secretary General, Film Federation of India said, “Our filmmakers are constantly looking for new & exotic destinations to shoot. At IIFTC Locations Show, Film Federation of India will gather the most prodigious Indian film makers and studios under one roof to meet the visiting delegations of tourism and cultural ministries from various countries and states”
According to Harshad Bhagwat, Director, IIFTC, “Films have been one of the most vital motivations for putting a destination on a travel itinerary. Films provide many positive impacts for the destination in terms of economic and cultural value, brand awareness and positive image building. With IIFTC, we aim to create a conducive environment for Locations Scouting for creative industries in India as well as a credible B2B platform for film induced tourism promotion”
For paid delegate registration email registeriiftc@gmail.com, or call + 91 22 26115042.
For more information log on to the website www.iiftc.in
About IIFTC Locations Show:
IIFTC Locations Show is organised by Mercury Integrated Marketing Services and supported by Film Federation of India. Since its inception in February 2013, IIFTC has successfully hosted 13 events in 6 major Indian film markets with participation from over 20 countries and over 500 film makers.
In a short span of 3 years, IIFTC has established itself as India’s premier film tourism event and credible trade platform for film commissions, international and state tourism board and related services providers, to meet the representatives of the Indian film industry to promote their countries, region, locations and services for the purpose of film shoots.
IIFTC Locations Show is the winner of the prestigious WOW Awards Asia 2015 as the Business / B2B / Knowledge Exchange property of the year.
INDUSTRY TESTIMONIALS
"As a director, locations that suit the subject of the script is very important and an integral part of a film. Half of the battle is won if you get a good location."
RAKESH ROSHAN, DIRECTOR
"Events like the India International Film Tourism Conclave are the need of the hour. Coming together is the only way forward”. I applaud an initiative like this and I feel it should be conducted every single year." - MUKESH BHATT, VISHESH FILMS
"The industry at large will benefit from IIFTC, good show FFI. The platform provided by IIFTC is very promising to uplift the whole scenario of foreign shoots in India, which would generate more tourism."
SUBHASH GHAI, MUKTA ARTS
"Participating in IIFTC is a win-win situation for both filmmakers and tourism boards. I believe IIFTC is doing a great job in helping us explore the unexplored."
RAMESH SIPPY, VETERAN FILM DIRECTOR
"After shooting in Asia, Europe and Australia, the South Indian film industry is very keen to shoot in Africa and other parts of the world. It is a right time for these new countries to exploit our interests."
SUHASINI MANIRATHAM, ACTRESS / FILM MAKER
"Participating in IIFTC was a fruitful experience for Oman Tourism. We were very happy with the turnout and the response we received. The interactions we had with the people we met were highly productive as quality and well established producers attended IIFTC. We received encouraging footfalls at our stall and even converted some inquiries into business. I wish IIFTC lots of luck and success."
LUBAINA SHEERAZI, OMAN TOURISM
"IIFTC has been a great platform for Delhi Tourism to showcase its locations in Delhi to the film fraternity of India. We got an opportunity to interact with key film markets in India as well as abroad and to update ourselves on the ongoing trends in the industry. Congratulations to the team at Mercury Integrated and FFI for putting together a brilliant event!"
SUDHIR SOBTI, DELHI TOURISM